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The Portrayal of gender stereotypes in children's toy advertising today : An Examination of the changes in marketing and advertising techniques with regards to gender stereotyping in 2017

Farrell, Hannah

The Portrayal of gender stereotypes in children's toy advertising today : An Examination of the changes in marketing and advertising techniques with regards to gender stereotyping in 2017 [Thesis] Hannah Farrell - Limerick Limerick Institute of Technology / Limerick School of Art and Design 2018 - 42 pages.: Illustrations, col. : 30 cm.

Extended essay in partial fulfilment of the B.A. (Hons.) in Ceramic Design 2018.

References and bibliography, pages 30 - 42.


Theses--LSAD--Clare Street
Advertising--Gender stereotyping
Children's toys--Gender stereotyping


Limerick Institute of Technology


Academic theses

Thesis Ceramics 02/18

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