Assessing the importance of a customer relationship management strategy in business today.
Quinn, Cathy.
Assessing the importance of a customer relationship management strategy in business today. [thesis] / Cathy Quinn. - Limerick : Limerick Institute of Technology, 2009. - iv, 98 p. : ill. ; 30 cm.
Thesis submitted for B.Bus in Office Management Systems (2009).
Includes bibliographical references and index.
Theses--LIT--Moylish.
Customer services--Theses.
Information technology theses.
Thesis B.Bus. OMS 09/05
Assessing the importance of a customer relationship management strategy in business today. [thesis] / Cathy Quinn. - Limerick : Limerick Institute of Technology, 2009. - iv, 98 p. : ill. ; 30 cm.
Thesis submitted for B.Bus in Office Management Systems (2009).
Includes bibliographical references and index.
Theses--LIT--Moylish.
Customer services--Theses.
Information technology theses.
Thesis B.Bus. OMS 09/05