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Adventure tourism management

Buckley, Ralf.

Adventure tourism management [electronic book] / Ralf Buckley. - 1st ed. - Amsterdam ; Boston : Butterworth-Heinemann/Elsevier, 2010. - xvii, 268 p. : ill., maps ; 25 cm.

Includes bibliographical references and index.

CONTENTS -- 0. Preface -- GLOBAL OVERVIEW -- 1. Introduction -- 2. Trends and Patterns -- 3. Economics -- PRODUCT PATTERNS -- 4. Geography -- 5. Products and Prices -- 6. Marketing -- 7. Guiding -- 8. Communications -- 9. Experience and Motivations -- SUBSECTORS -- 10. Subsectors -- 11. Wildlife -- 12. Marine -- 13. Helitourism -- 14. Boardsports -- KEY ISSUES -- 15. Amenity Migration -- 16. Environmental Management -- 17. Risk Management -- 18. Climate Change -- 19. Conclusions.

The academic study of the Adventure Tourism is rapidly increasing in popularity, with research beginning to focus on it heavily. This book is a cohesive and comprehensive look at this multi-million dollar industry sector from a variety of perspectives relevant to the teaching of tourism. Ideal for the undergraduate student taking Adventure Tourism as a single subject degree, or as part of their Tourism Management studies, this book documents, analyses and offers insight into the latest research in the area. Includes analysis of products, trends, climate change, risk management and environmental management and many others. The Subsectors section within the book offers an overview of the 20 or more definable sectors within the adventure tourism industry considering their origins and history, latest trends and demographic groups. The author then goes on to look in more detail at: Wildlife Tourism, Marine Tourism, Helitourism, and Boardsports. Each chapter will include seven pedagogical elements: * Introduction - what the chapter does and doesn't cover * Plain-language review of the chapter topic with minimal referencing - essentially like lecture notes * Concluding paragraph to the review section explaining how it leads to the next chapter(s) * Review of recent research, condensed into tables where possible * Revision notes - a few pages of bullet points summarising the review and research * A sample set of assignment questions, 3-6 per chapter in some cases, * Readings on relevant topics, condensed from previous publications. * Provides a concise insight and analysis of this rapidly - growing sector of the Tourism industry * Contains seven pedagoical elements to every chapter, ideal for undergraduate students e.g. revision notes and example questions *A well known and well respected author in the area who has published widely and has several decade's experience in various forms of adventure recreation, including working as a tour guide for a US-based international tour company.


Electronic reproduction.
Amsterdam :
Elsevier Science & Technology,
2010.
Mode of access: World Wide Web.
System requirements: Web browser.
Title from title screen (viewed on Apr. 28, 2010).
Access may be restricted to users at subscribing institutions.

185617834X 9781856178341

1041602:10417311 Elsevier Science & Technology http://www.sciencedirect.com


Adventure travel.
Tourism--Management.


Electronic books.

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