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The Social Media Revolution: The Effect of Bloggers' Opinions on the Followers of Premium and High Street Fashion Brands.

Foley, Niamh.

The Social Media Revolution: The Effect of Bloggers' Opinions on the Followers of Premium and High Street Fashion Brands. [thesis] / Niamh Foley - Limerick : Limerick Institute of Technology, 2017. - vii, 55 p. ; 30cm.

Thesis submitted for B.B.S. (Hons) in Marketing & Management (2017).

Includes bibliographical references and appendices.


Theses--LIT--Moylish.
Marketing & Management--Theses.
Marketing & Management.
Market research.
Social Media--Blogging.

Thesis BUS. M & M. 17/07

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