Letting go of the words (Record no. 41091)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 02227cam a2200385Ia 4500 |
| 001 - CONTROL NUMBER | |
| control field | 7ocm98674328 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | IE-LiIT |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20200731153505.0 |
| 006 - FIXED-LENGTH DATA ELEMENTS--ADDITIONAL MATERIAL CHARACTERISTICS | |
| fixed length control field | m o d |
| 007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION | |
| fixed length control field | cr cnu---unuuu |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 120710s2012 mau o 000 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780123859310 (electronic bk.) |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | OPELS |
| Transcribing agency | OPELS |
| Modifying agency | E7B |
| -- | YDXCP |
| -- | OCLCQ |
| -- | CDX |
| -- | OCLCQ |
| -- | TEFOD |
| -- | OCLCF |
| 072 #7 - SUBJECT CATEGORY CODE | |
| Subject category code | COM |
| Subject category code subdivision | 087000 |
| Source | bisacsh |
| 072 #7 - SUBJECT CATEGORY CODE | |
| Subject category code | COM |
| Subject category code subdivision | 034000 |
| Source | bisacsh |
| 072 #7 - SUBJECT CATEGORY CODE | |
| Subject category code | COM |
| Subject category code subdivision | 060130 |
| Source | bisacsh |
| 072 #7 - SUBJECT CATEGORY CODE | |
| Subject category code | COM |
| Subject category code subdivision | 060150 |
| Source | bisacsh |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Redish, Janice. |
| 245 10 - TITLE STATEMENT | |
| Title | Letting go of the words |
| Medium | [electronic book] : |
| Remainder of title | writing web content that works / |
| Statement of responsibility, etc. | Janice (Ginny) Redish. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | [Waltham, MA] : |
| Name of publisher, distributor, etc. | Morgan Kaufmann, |
| Date of publication, distribution, etc. | c2012. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 1 online resource. |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc. | Web site design and development continues to become more sophisticated an important part of this maturity originates with well laid out and well written content. Ginny Redish is a world-renowned expert on information design and how to produce clear writing in plain language for the web. All of the invaluable information that she shared in the first edition is included with numerous new examples. New information on content strategy for web sites, search engine optimization (SEO), and social media will enhance the book\'s content making it once again the only book you need to own to optimize your writing for the web. New material on content strategy, search engine optimization, and social media. Lots of new and updated examples. More emphasis on new hardware like tablets, iPads, and iPhones. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Web site development. |
| 9 (RLIN) | 7278 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Web sites |
| General subdivision | Design. |
| 9 (RLIN) | 7243 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Online authorship. |
| 655 #7 - INDEX TERM--GENRE/FORM | |
| Genre/form data or focus term | Electronic books. |
| Source of term | local |
| 710 2# - ADDED ENTRY--CORPORATE NAME | |
| Corporate name or jurisdiction name as entry element | Ebook Central (Online service) |
| 856 40 - ELECTRONIC LOCATION AND ACCESS | |
| Uniform Resource Identifier | <a href="https://ebookcentral.proquest.com/lib/limerickit/detail.action?docID=953186">https://ebookcentral.proquest.com/lib/limerickit/detail.action?docID=953186</a> |
| Link text | Click here for full text |
| 902 ## - LOCAL DATA ELEMENT B, LDB (RLIN) | |
| a | 171017 |
| 907 ## - LOCAL DATA ELEMENT G, LDG (RLIN) | |
| a | .b12064154 |
| b | ebook |
| c | ebook |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Suppress in OPAC | 0 |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| 960 ## - PHYSICAL LOCATION (RLIN) | |
| Physical location, PLOC (RLIN) | moyl |
| b | 1 |
| c | |
| d | - |
| e | - |
| f | - |
| g | - |
| h | p |
| i | - |
| j | 48.65 |
| k | b |
| l | pstud |
| m | 2014-06-18 |
| n | - |
| o | f |
| p | - |
| q | 2014-06-19 |
| r | a |
| s | a |
| t | a |
| u | p |
| v | edaw |
| w | eng |
| x | |
| y | 0 |
| z | .o10154188 |
| 961 ## - LOCAL CODES | |
| e | Postgrad Student |
| f | Tara O Connell |
| l | moyl |
| m | pstud |
| 998 ## - LOCAL CONTROL INFORMATION (RLIN) | |
| Operator's initials, OID (RLIN) | 0 |
| Cataloger's initials, CIN (RLIN) | 140620 |
| First Date, FD (RLIN) | m |
| Local | @ |
| -- | - |
| -- | 0 |
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