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An exploration of how professional athletes can leverage social media to influence endorsement deals (Record no. 45958)

MARC details
000 -LEADER
fixed length control field 00799nam a22001937a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20180720142959.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 171120b2017 xxu||||| |||| 00| 0 eng d
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number Thesis MBS 2/2017
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Burns, Dillon
245 13 - TITLE STATEMENT
Title An exploration of how professional athletes can leverage social media to influence endorsement deals
Statement of responsibility, etc. /Dillon Burns.
Medium [thesis]
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Limerick
Name of publisher, distributor, etc. Limerick Institute of Technology
Date of publication, distribution, etc. 2017
300 ## - PHYSICAL DESCRIPTION
Extent 194 pages ;
Dimensions 30 cm.
502 ## - DISSERTATION NOTE
Dissertation note Thesis submitted for Masters of Business in Marketing & Management Strategy (2017).
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references and appendices.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
General subdivision Management
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Dissertations, Academic
General subdivision LIT
Geographic subdivision Moylish
651 ## - SUBJECT ADDED ENTRY--GEOGRAPHIC NAME
Geographic name Limerick Institute of Technology
655 ## - INDEX TERM--GENRE/FORM
Genre/form data or focus term Academic theses
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Date last checked out Copy number Price effective from Koha item type
    Dewey Decimal Classification   Library Use Only Moylish Library Moylish Library Theses Collection 20/11/2017 16 Thesis MBS 2/2017 39002100600643 19/08/2019 19/08/2019 1 20/11/2017 2 Hour Loan

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