Normal view
MARC view
Fogg, B. J. (Personal Name)
Used for/see from:
- Fogg, B. J. (Brian Jeffrey)
- Earlier heading: Fogg, Brian J.
Fogg, B.J. Persuasive technology, c2003: t.p. (B.J. Fogg, Ph. D., Stanford Univ.) p. 4 of cover (experimental psychologist)
Presenting personalized recommendations, c2010: p. iii (Brian Fogg)
Wikipedia, May 12, 2021 (Brian Jeffrey Fogg (born August 7, 1963) is an American social scientist who is currently a research associate at Stanford University and author. He is the founder and director of the Stanford Persuasive Technology Lab, later renamed as Behavior Design Lab)