Image from Syndetics
Competitive advantage : creating and sustaining superior performance / Michael E. Porter.
Material type:
TextPublication details: New York : Free Press ; London : Collier Macmillan, c1985.Description: xviii, 557 p. : ill. ; 25 cmISBN: - 0029250900
- 658 POR
| Item type | Current library | Call number | Copy number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|---|
| Standard Loan | Moylish Library Main Collection | 658 POR (Browse shelf(Opens below)) | 2 | Available | 39002000331836 | ||
| Standard Loan | Moylish Library Main Collection | 658 POR (Browse shelf(Opens below)) | 6 | Available | 39002000331984 | ||
| Standard Loan | Thurles Library Main Collection | 658 POR (Browse shelf(Opens below)) | Available | R05327FKRCT |
Enhanced descriptions from Syndetics:
Competitive Advantage introduces a tool that may be used to diagnose and enhance competitive advantage: the value chain. Value-chain analysis allows the manager to separate the underlying activities a firm performs in designing, producing, marketing, and distributing its product or service. It is these activities from which competitive advantage ultimately stems. By showing how all the firm's activities can be examined in this integrated way, Porter provides a practical perspective on competitive strategy.
Includes index.