Ethical branding : a research study into the interface between social responsibility & global branding strategies / Fiona Leamy [thesis]
Material type:
TextDescription: vii, 81 p. : Illus., 30cmSubject(s): DDC classification: - Thesis BUS. M & M. 18/10
| Item type | Current library | Call number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|
| 2 Hour Loan | Moylish Library Theses Collection | Thesis BUS. M & M. 18/10 (Browse shelf(Opens below)) | Library Use Only | 39002100680629 |
Thesis submitted for B.B.S. (Hons) in Marketing & Management (2018)
Includes bibliographical references and appendices.