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AI for Marketers : An introduction and primer
Publication details: Independently Published 2019Edition: 2ndISBN:- 9781795675666
- 006.3 PEN
| Item type | Current library | Call number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|
| Standard Loan | Clonmel Library Main Collection | 006.3 PEN (Browse shelf(Opens below)) | Available | 30026000073444 |
Enhanced descriptions from Syndetics:
In this all-new, completely rewritten edition, you'll see the future of marketing as AI changes it forever. What's inside?- You'll explore what AI is and isn't- What questions marketers should be asking of vendors- The different types of machine learning- What great data is- 5 practical applications of AI for marketing- What it will take for you to succeed on your journey to AI-powered marketingPlus, discover who should and shouldn't pursue a career in AI and machine learning - and get a shortlist of valuable resources for getting started.