Marketing management / Philip Kotler, Kevin Lane Keller, Mairead Brady, Malcolm Goodman, Torben Hansen.
Material type: TextPublisher: Harlow, England : Pearson, 2019Edition: 4th European editionDescription: 1 online resource : illustrations (colour)Content type:- text
- computer
- online resource
- 9781292248479
- 1292248475
- 658.80094 23
No physical items for this record
Includes bibliographical references and index.