Business scenarios : a context-based approach to business communication / Heidi Schultz.
Material type:![Text](/opac-tmpl/lib/famfamfam/BK.png)
- 0072984244 (alk. paper)
- 9780072984248 (alk. paper)
- 651.7 SCH
Item type | Current library | Call number | Copy number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|
Standard Loan | Moylish Library Main Collection | 651.7 SCH (Browse shelf(Opens below)) | 1 | Available | 39002100365130 |
Includes bibliographical references and index.
Table of contents provided by Syndetics
- Building Blocks for Business Communication: A refresher
- Chapter 1 Business Writing Basics
- Chapter 2 Business Speaking Basics Communication Strategy: Understanding how your role, your reason for communicating, and your audience affect the choices you make about your message
- Chapter 3 S.N. Boyce and Its Catalog Division Document Design: Applying audience-centered techniques that increase your audience's reading efficiency
- Chapter 4 Wake Partners - The "New Conservative Mutual Fund" Tone: Written words affect how your audience "hears" you
- Chapter 5 It Has Come to My Attention . . . Short Business Messages: Writing informative, bad news, and persuasive messages
- Chapter 6 Payroll's Paperless Payday (informative message)
- Chapter 7 Do Not Park Here . . . or Here . . . or Here (negative message)
- Chapter 8 Special "No Interest/No Payments for 12 Months" Promotion (persuasive message)
- Chapter 9 Fewer Injuries for Warehouse Employees (persuasive message) Reports: Putting together longer documents
- Chapter 10 Midwest University Named "Number One Party School" Oral Communication: Creating and delivering business presentations
- Chapter 11 The Big National Presentation (informative presentation)
- Chapter 12 Turn Out the Lights (negative presentation) Crisis Communication
- Chapter 13 Diner Beware
- Chapter 14 District of Columbia Water and Sewer Authority - Communicating Health Hazards to the Public