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Persuasion and the Selling of New Ideas

Contributor(s): Material type: FilmFilmPublisher number: 1518047 | KanopyPublisher: The Great Courses, 2013Publisher: [San Francisco, California, USA] : Kanopy Streaming, 2018Description: 1 online resource (streaming video file) (34 minutes): digital, .flv file, soundContent type:
  • two-dimensional moving image
Media type:
  • computer
Carrier type:
  • online resource
Subject(s): Genre/Form: Online resources: Gerard PuccioSummary: Assistors and Resistors - a tool that uses contextual thinking to put yourself into the future so that you can examine the forces that will influence the creation and execution of your breakthrough idea. Learn how to leverage forces that propel you toward success, along with other persuasive ways (including the application of stakeholder analysis) to help get your proposed solutions and changes accepted.
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Title from title frames.

Film

In Process Record.

Gerard Puccio

Originally produced by The Great Courses in 2013.

Assistors and Resistors - a tool that uses contextual thinking to put yourself into the future so that you can examine the forces that will influence the creation and execution of your breakthrough idea. Learn how to leverage forces that propel you toward success, along with other persuasive ways (including the application of stakeholder analysis) to help get your proposed solutions and changes accepted.

Mode of access: World Wide Web.

In English

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