Persuasion and the Selling of New Ideas
Material type: FilmPublisher number: 1518047 | KanopyPublisher: The Great Courses, 2013Publisher: [San Francisco, California, USA] : Kanopy Streaming, 2018Description: 1 online resource (streaming video file) (34 minutes): digital, .flv file, soundContent type:- two-dimensional moving image
- computer
- online resource
Title from title frames.
Film
In Process Record.
Gerard Puccio
Originally produced by The Great Courses in 2013.
Assistors and Resistors - a tool that uses contextual thinking to put yourself into the future so that you can examine the forces that will influence the creation and execution of your breakthrough idea. Learn how to leverage forces that propel you toward success, along with other persuasive ways (including the application of stakeholder analysis) to help get your proposed solutions and changes accepted.
Mode of access: World Wide Web.
In English