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Strategic management : concepts and cases / Fred R. David.

By: Material type: TextTextPublication details: Indianapolis, Ind. : Prentice Education, c2009.Edition: International ed., 12th edDescription: 326 p. : ill. ; 28 cmISBN:
  • 0135013208 (pbk.)
  • 9780135013205 (pbk.)
Subject(s): DDC classification:
  • 658.4012 DAV
Holdings
Item type Current library Call number Copy number Status Date due Barcode
Standard Loan Moylish Library Main Collection 658.4012 DAV (Browse shelf(Opens below)) 1 Available 39002100345330
Standard Loan Moylish Library Main Collection 658.4012 DAV (Browse shelf(Opens below)) 2 Available 39002100345322
Standard Loan Moylish Library Main Collection 658.4012 DAV (Browse shelf(Opens below)) 3 Available 39002100345314
Standard Loan Moylish Library Main Collection 658.4012 DAV (Browse shelf(Opens below)) 4 Available 39002100345306
Standard Loan Moylish Library Main Collection 658.4012 DAV (Browse shelf(Opens below)) 5 Available 39002100345348
Standard Loan Moylish Library Main Collection 658.4012 DAV (Browse shelf(Opens below)) 6 Available 39002100345371
Standard Loan Moylish Library Main Collection 658.4012 DAV (Browse shelf(Opens below)) 7 Available 39002100345389
Standard Loan Moylish Library Main Collection 658.4012 DAV (Browse shelf(Opens below)) 8 Available 39002100346643
Standard Loan Moylish Library Main Collection 658.4012 DAV (Browse shelf(Opens below)) 9 Available 39002100389981
Standard Loan Moylish Library Main Collection 658.4012 DAV (Browse shelf(Opens below)) 10 Available 39002100389973

Enhanced descriptions from Syndetics:

'Strategic Management' aims to be the most current, well written business policy textbook on the market. It meets AACSB guidelines which support a more practitioner orientation rather than a theory/research approach.

Previous ed.: Upper Saddle River, N.J.: Pearson Prentice Hall, 2007.

Includes bibliographical references.

Table of contents provided by Syndetics

  • Chapter 1 The Nature of Strategic Management Cohesion Case: Walt Disney Company, Inc.- 2007
  • Part 2 & Strategy Formulation
  • Chapter 2 The Business Vision and Mission
  • Chapter 3 The External Assessment
  • Chapter 4 The Internal Assessment
  • Chapter 5 Strategies in Action
  • Chapter 6 Strategy Analysis and Choice
  • Part 3 & Strategy Implementation
  • Chapter 7 Implementing Strategies: Management and Operations Issues
  • Chapter 8 Implementing Strategies: Marketing, Finance/Accounting, R&D, and MIS Issues
  • Part 4 & Strategy Evaluation
  • Chapter 9 Strategy Review, Evaluation, and Control
  • Part 5 & Strategic Management Case Analysis
  • How to Prepare and Present a Case Analysis
  • Name Index
  • Subject Index

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