Image : n. the optical appearance of something produced in a mirror or through a lens etc. / Ambrose/Harris.
Material type: TextSeries: Basics design ; 4Publication details: Lausanne, Switzerland : AVA Publishing SA ; London : Distributed by Thames & Hudson ; New York : Distributed by Watson-Guptill Publications, 2005.Description: 175 p. : ill. (chiefly in col.) ; 23 cmISBN:- 2940373302
- 9782940373307
- 741.6 BAS
Item type | Current library | Call number | Copy number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|
Standard Loan | LSAD Library Main Collection | 741.6 BAS (Browse shelf(Opens below)) | 1 | Available | 39002100411009 |
Enhanced descriptions from Syndetics:
Basics Design- Format represents the physical point of contact with the user; affecting how we receive a design's printed or online information. The book demonstrates how a creative approach to format selection and a careful consideration of presentation space can produce dramatic results within both print and digital media. It examines established format standards and, with the aid of fully-illustrated examples, suggests how thoughtful application of pre-existing models can add an extra dimension to design.
The basics. -- Techniques. -- What images mean. -- Using images. -- Images in practice. -- Mark making. -- Glossary.
Table of contents provided by Syndetics
- Introduction (p. 6)
- How to get the most out of this book (p. 8)
- The Basics (p. 10)
- Resolution (p. 12)
- CMYK and RGB (p. 14)
- Bitmaps and vectors (p. 16)
- Working with bitmaps (p. 18)
- Four-colour separation (p. 20)
- Special colours (p. 22)
- Duotones, tritones and quadtones (p. 24)
- Controlling tonal images (p. 26)
- Image controls (p. 28)
- Channels (p. 30)
- Techniques (p. 32)
- Silk screening (p. 34)
- Illustration (p. 36)
- Photography (p. 46)
- Filters (p. 52)
- Reveals (p. 56)
- Colouring images (p. 62)
- What Images Mean (p. 66)
- Semiotics and common terms (p. 68)
- Cognitive and denotive meaning (p. 70)
- Typogram (p. 72)
- Synecdoche, metaphor and metonym (p. 74)
- Simile (p. 78)
- Analogy (p. 80)
- Paradigm (p. 82)
- Using Images (p. 84)
- Continuity (p. 86)
- Juxtaposition (p. 88)
- Vista (p. 92)
- Pattern (p. 94)
- Images in Practice (p. 98)
- Reportage (p. 100)
- Sequence (p. 104)
- Manipulation (p. 110)
- Photomontage (p. 116)
- Collage (p. 120)
- Montage (p. 122)
- Cropping (p. 124)
- Trompe l'oeil (p. 126)
- Pointillism (p. 128)
- Mark Making (p. 134)
- Silhouette (p. 136)
- Icons (p. 142)
- Symbols (p. 144)
- Pictograms (p. 146)
- Photograms (p. 148)
- Halftones (p. 152)
- Colour halftones (p. 154)
- Overprinting (p. 156)
- Overprinting colours (p. 158)
- Glossary (p. 160)
- Conclusion (p. 172)
- Acknowledgements (p. 174)
- Contacts (p. 176)