Business communication today.
Material type: TextPublication details: Upper Saddle River, N.J. ; Harlow : Pearson Education, 2009.Edition: 10th ed., Global ed. / Courtland L. Bovée, John V. ThillDescription: 617 p. : ill. ; 30 cmISBN:- 0132464586 (pbk.)
- 9780132464581 (pbk.)
- 651.7 BOV
Item type | Current library | Call number | Copy number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|
Standard Loan | Moylish Library Main Collection | 651.7 BOV (Browse shelf(Opens below)) | 1 | Available | 39002100450569 |
Enhanced descriptions from Syndetics:
Cutting-edge communication coverage that prepares students for real business practice. Updated with a more interactive and conversational model called Business Communication 2.0, this edition instructs students in the professional use of blogs, instant messages, wikis, twittering and other social media tools.
Includes bibliographical references and index.
Table of contents provided by Syndetics
- Prologue: Building a Career with Your Communication Skills
- Part 1 Understanding the Foundations of Business Communication
- Chapter 1 Achieving Success Through Effective Business Communication
- Chapter 2 Mastering Interpersonal Communication
- Chapter 3 Communicating in a World of Diversity
- Part 2 Applying the Three-Step Writing Process
- Chapter 4 Planning Business Messages
- Chapter 5 Writing Business Messages
- Chapter 6 Completing Business Messages
- Part 3 Crafting Brief Messages
- Chapter 7 Crafting Messages for Electronic Media
- Chapter 8 Writing Routine and Positive Messages
- Chapter 9 Writing Negative Messages
- Chapter 10 Writing Persuasive Messages
- Part 4 Supporting Messages with Quality Information
- Chapter 11 Finding, Evaluating, and Processing Information
- Chapter 12 Designing Visual Communication
- Part 5 Planning, Writing, and Completing Reports and Proposals
- Chapter 13 Planning Reports and Proposals
- Chapter 14 Writing Reports and Proposals
- Chapter 15 Completing Reports and Proposals
- Part 6 Designing and Delivering Oral and Online Presentations
- Chapter 16 Developing Oral and Online Presentations
- Chapter 17 Enhancing Presentations with Slides and Other Visuals
- Part 7 Writing Employment Messages and Interviewing for Jobs
- Chapter 18 Building Careers and Writing Résumés
- Chapter 19 Applying and Interviewing for Employment
- Appendix A Format and Layout of Business Documents
- Appendix B Documentation of Report Sources
- Appendix C Correction Symbols
- Video Guide
- Handbook of Grammar, Mechanics, and Usage
- Answer Key
- References
- Acknowledgments
- Brand, Organization, Name, and Website Index
- Subject Index