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Media studies : texts production and context / Paul Long, Tim Wall.

By: Contributor(s): Material type: TextTextPublication details: Harlow : Pearson Longman, 2009.Description: xviii, 414 s. : illISBN:
  • 1405858478 (pbk.)
  • 9781405858472 (pbk.)
Subject(s): DDC classification:
  • 302.23 LON
Contents:
How do media make meaning?. Organising meaning in media texts : genre and narrative -- Media representations -- Reality media -- The business of the media -- Media regulation and policy -- Media production in a global age -- Producing audiences : what do media do to people?. Investigating audiences : what do people do with media?. Media power -- Conceptualising mass society -- Modernism, postmodernism and after -- The consumer society and advertising -- Media histories.
Holdings
Item type Current library Call number Copy number Status Date due Barcode
Standard Loan Moylish Library Main Collection 302.23 LON (Browse shelf(Opens below)) 1 Available 39002100508416

Enhanced descriptions from Syndetics:

This groundbreaking and innovative introduction to Media Studies will afford undergraduate and mature students a comprehensive overview of the subject area. It will set students firmly on course to be critical, informed and canny operators within the discipline.

The text is pedagogically rich and covers a wide range of topics from the history of media right through to coverage of new media. The text interweaves theory, practice, and professional issues throughout, and will engage the reader fully with the principal issues, challenges and paradigms in the discipline. Through a breadth of reference and support resources, students will activley grapple with a variety of media at both a practical and intellectual level. Students will emerge with a broad range of perspectives, a strong conceptual sense of the area and a firm foundation to take a critical approach to their studies at higher levels.

Media Studies: texts, production and context will be essential reading for undergraduate and postgraduate students of media studies, cultural studies, communication studies, film studies, the sociology of the media, popular culture and other related subjects.

How do media make meaning?. Organising meaning in media texts : genre and narrative -- Media representations -- Reality media -- The business of the media -- Media regulation and policy -- Media production in a global age -- Producing audiences : what do media do to people?. Investigating audiences : what do people do with media?. Media power -- Conceptualising mass society -- Modernism, postmodernism and after -- The consumer society and advertising -- Media histories.

Table of contents provided by Syndetics

  • Introduction: Getting Started
  • Section 1 Media Texts and Meanings
  • Section Introduction
  • Chapter 1 How Do Media Make Meaning?'
  • Chapter 2 Organising Meaning: Genre and Narrative
  • Chapter 3 Media Representations
  • Chapter 4 Reality Media
  • 'Analysing media texts'
  • Section 2 Producing Media
  • Section Introduction
  • Chapter 5 The Business of Media
  • Chapter 6 Media Regulation and Policy
  • Chapter 7 Media Production in a Global Age
  • Section 3
  • Section Introduction
  • Chapter 8 Producing Audiences - what do media do to people?
  • Chapter 9 Investigating Audiences - what people do with media
  • Section 4
  • Section Introduction
  • Chapter 10 Media Power
  • Chapter 11 Conceptualising Mass Society
  • Chapter 12 The Modern and the Postmodern
  • Chapter 13 Consumer Society and Advertising
  • Section 5
  • Section Introduction
  • Chapter 14 Media Histories
  • Conclusion: Doing Your Media Studies
  • Bibliography
  • Glossary

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