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Electronic Commerce 2002

By: Material type: TextTextPublication details: USA PRENTICE HALL 2002Description: pbISBN:
  • 0130984256
Subject(s): DDC classification:
  • 658.054 TUR
Holdings
Item type Current library Call number Status Date due Barcode
Standard Loan Thurles Library Main Collection 658.05 TUR (Browse shelf(Opens below)) Available R11158KRCT

Enhanced descriptions from Syndetics:

Electronic commerce is defined as the process of buying and selling goods, services and information through networks. This book focuses on applications, the technological infrastructure and other support mechanisms for the best industrial practice.

Table of contents provided by Syndetics

  • I A Real Revolution
  • 1 Overview of Electronic Commerce
  • Appendix: Supply and value chains
  • 2 The Digital Economy
  • II B2C Ec Internet Marketing
  • 3 Retailing in Electronic Commerce (e-Tailing)
  • 4 Internet Consumers, e-Service, and Market Research
  • Appendix: CRM
  • 5 Advertisement in E-Commerce
  • III B2B EC
  • 6 Company-Centric B2B
  • Appendix: From Traditional to Internet-Based EDI
  • 7 E-Marketplaces and B2B Exchanges
  • Appendix: The Extranets
  • 8 B2B Support Services
  • IV Other Ec Models And Applications
  • 9 Dynamic Pricing: Auctions and More
  • 10 Service Industries, Online Publishing, and Knowledge Dissemination
  • 11 Intrabusiness, e-Government, and More
  • V Building Ec Systems
  • 12 Building E-Commerce Applications and Infrastructure
  • Appendix 12A Building an Application with Yahoo! Store
  • 13 E-Commerce Security
  • 14 Electronic Payment Systems
  • 15 Order Fulfillment, Logistics, and Supply Chain Management
  • VI Implementing Ec
  • 16 EC Strategy and Implementation
  • 17 The Regulatory Environment of Electronic Commerce
  • 18 E-Communities, Global, and Other Issues in EC
  • 19 M-Commerce
  • Appendices
  • A Infrastructure for EC
  • B Web Tools, Web Page Design and Creation
  • C Web Programming
  • D Intelligent Agents. (Located on the Text Website)

Author notes provided by Syndetics

Senior Lecturer, University of Stirling.

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