Grinding it out : the making of McDonald's / by Ray Kroc ; with Robert Anderson.
Material type: TextPublication details: [New York] : St. Martin's Paperbacks, 1987, c1977.Edition: St. Martin's pbk. edDescription: 218 p. : ill. ; 18 cmISBN:- 0312929870 (pbk.) :
- 9780312929879 (pbk.)
- 647.9573 KRO
Item type | Current library | Call number | Copy number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|
Standard Loan | Clonmel Library Main Collection | 647.9573 KRO (Browse shelf(Opens below)) | 1 | Available | R19559WKRC | ||
Standard Loan | Clonmel Library Main Collection | 647.9573 KRO (Browse shelf(Opens below)) | 1 | Available | R19563LKRC | ||
Standard Loan | Thurles Library Main Collection | 647.9573 KRO (Browse shelf(Opens below)) | 1 | Available | R19562KKRC |
Enhanced descriptions from Syndetics:
Few entrepreneurs can claim to have actually changed the way we live, but Ray Kroc is one of them. His revolutions in food service automation, franchising, shared national training and advertising have earned him a place beside the men who founded not merely businesses but entire new industries.
But even more interesting than Ray Kroc the business legend is Ray Kroc the man. Not your typical self-made tycoon, Kroc was 52 when he met the McDonald brothers and opened his first franchise.
Now meet Ray Kroc, the man behind the business legend, in his own words. Irrepressible enthusiast, perceptive people-watcher, and born storyteller, he will fascinate and inspire you. You'll never forget Ray Kroc.
Includes index.
Few entrepreneurs can claim to have actually changed the way we live, but Kroc is one of them. His revolutions in food service, automation, franchising, shared national training and advertising have earned him a place beside the men who founded entire new industries.