An examination of online reputation management engaged in by Irish firms within the service sector, when dealing with negative publicity online. [thesis] / Aine McDonagh.
Material type:
TextPublication details: Limerick : Limerick Institute of Technology, 2016.Description: ix, 95 p. : ill. ; 30 cmSubject(s): DDC classification: - Thesis MBS 16/04
| Item type | Current library | Call number | Copy number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|---|
| 2 Hour Loan | Moylish Library Theses Collection | Thesis MBS 16/04 (Browse shelf(Opens below)) | 1 | Library Use Only | 39002100671602 |
Thesis submitted for M.Bus. Studies / Marketing and Management Strategy (2016).
Includes bibliographical references and appendices (lx-xxiv).