Doing research in fashion and dress : an introduction to qualitative methods / Yuniya Kawamura.

By:

Kawamura, Yuniya [autor]

Material type: Text

TextPublication details: Oxford ; New York, N.Y. : Berg, 2011.Description: x, 150 p. ; 24 cmISBN:

9781847885821
1847885829

DDC classification:

391.007 KAW

Summary: This book is specifically devoted to qualitative research methods in fashion studies. It traces the history of fashion studies and provides readers with a guided introduction to the entire research process. It gives an overview of the key methodological approaches such as ethnography, semiology, and object-based research, and shows the student reader how "to do" research by combining theoretical and practical perspectives.Using case studies, the author outlines the major issues and methodological strategies that researchers employ, and examines the range of approaches in the field. Fashion, the author demonstrates, can be treated as a material object, an abstract idea, a social phenomenon, a system, a cultural value, or an attitude among many other approaches.This book is a practical guide for those without prior experience in fashion research and, as such, it offers an ideal first text for students conducting research for the first time.

Holdings
Item type	Current library	Call number	Status	Date due	Barcode
Standard Loan	LSAD Library Main Collection	391.007 KAW (Browse shelf(Opens below))	Available		39002100632679

Enhanced descriptions from Syndetics:

This book is specifically devoted to qualitative research methods in fashion studies. It traces the history of fashion studies and provides readers with a guided introduction to the entire research process. It provides an overview of the key methodological approaches such as ethnography, semiology and object-based research, and shows the student reader how to do research by combining theoretical and practical perspectives.
Using case studies, the author outlines the major issues and methodological strategies that researchers employ, and examines the range of approaches in the field. Fashion, the author demonstrates, can be treated as a material object, an abstract idea, a social phenomenon, a system, a cultural value or an attitude among many other approaches.
This book is a practical guide for those without prior experience in fashion research and, as such, it offers an ideal first text for students conducting research for the first time.

Bibliography: p. [133]-145.

This book is specifically devoted to qualitative research methods in fashion studies. It traces the history of fashion studies and provides readers with a guided introduction to the entire research process. It gives an overview of the key methodological approaches such as ethnography, semiology, and object-based research, and shows the student reader how "to do" research by combining theoretical and practical perspectives.Using case studies, the author outlines the major issues and methodological strategies that researchers employ, and examines the range of approaches in the field. Fashion, the author demonstrates, can be treated as a material object, an abstract idea, a social phenomenon, a system, a cultural value, or an attitude among many other approaches.This book is a practical guide for those without prior experience in fashion research and, as such, it offers an ideal first text for students conducting research for the first time.

Table of contents provided by Syndetics

Acknowledgments (p. ix)
Introduction (p. 1)
1 Theory and Practice (p. 17)
2 Research Process (p. 31)
3 Ethnography (p. 45)
4 Survey Methods (p. 63)
5 Semiotics/Semiology (p. 81)
6 Object-based Research (p. 91)
7 Other Methodologies (p. 103)
8 Writing Up (p. 115)
Conclusion: Future Opportunities and Directions in Fashion/Dress Studies (p. 121)
Notes (p. 129)
Bibliography (p. 133)
Index (p. 147)

Author notes provided by Syndetics

Yuniya Kawamura is Associate Professor of Sociology at the Fashion Institute of Technology, State University of New York. She is the author of The Japanese Revolution in Paris Fashion (Berg, 2004) and Fashionology: An Introduction to Fashion Studies (Berg, 2005).