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Modern business administration / Robert C. Appleby

By: Material type: TextTextPublication details: London Pitman 1994Edition: 6th edDescription: xi, 500p ill 25cm pbkISBN:
  • 0273602829
Subject(s): DDC classification:
  • 658 APP
Holdings
Item type Current library Call number Copy number Status Date due Barcode
Standard Loan Moylish Library Main Collection 658 APP (Browse shelf(Opens below)) 1 Available 39002100653022
Standard Loan Moylish Library Main Collection 658 APP (Browse shelf(Opens below)) 3 Available 39002000188103
Standard Loan Moylish Library Main Collection 658 APP (Browse shelf(Opens below)) 4 Available 39002000367541
Standard Loan Moylish Library Main Collection 658 APP (Browse shelf(Opens below)) 5 Available 39002000231929

Enhanced descriptions from Syndetics:

The sixth edition of this introductory text on business administration and management has been fully updated to incorporate the current issues. In maintaining the successful formula of the fifth edition, it is still the best British text on the market and remains on the recommended reading lists for many courses.

Table of contents provided by Syndetics

  • Part 1 Management Principles
  • 1 Nature of Management
  • 2 Business and its External Environment
  • 3 Corporate Strategy and Planning
  • 4 Organizing
  • 5 Directing
  • 6 Controlling
  • Part 2 Management In Action
  • 7 Marketing and Sales Management
  • 8 Production
  • 9 Human Resource Management
  • 10 Administrative Management

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