Getz, Donald, 1949-

Event studies : theory, research and policy for planned events / Donald Getz, Stephen J. Page. - 4th edition. - 1 volume (xii, 558 pages) : illustrations (colour) ; 25 cm. - Events management series. .

Includes bibliographical references and index.

9780367085636 9780367085629


Special events--Management.
Special events--Planning.

394.2068 GET