TY  - BOOK
AU  - El-Nasr,Magy Seif
AU  - Drachen,Anders
AU  - Canossa,Alessandro
TI  - Game analytics: maximizing the value of player data 
SN  - 9781447147695
U1  - 794.81 23
PY  - 2013///]
CY  - London
PB  - Springer
KW  - Electronic games
KW  - Evaluation
KW  - Data processing
KW  - Data mining
KW  - Video gamers
N1  - Includes bibliographical references
UR  - http://ebookcentral.proquest.com/lib/limerickit/detail.action?docID=1081770
ER  -