Berman, David B. <br/><br/>
Do good :  how designers can change the world / 
 Do good design  Do good professional climate change 
David B. Berman. 
 - Berkeley, Calif. :  AIGA :  New Riders,  2009. 
 - xi, 180 p. :  ill. ;  21 cm. 
<br/><br/>Includes bibliographical references (p. 165-170) and index. 
<br/><br/>The creative brief : disarming the weapons of mass deception. Start now ; Beyond green : a convenient lie ; Pop landscape ; The weapons : visual lies, manufactured needs ; Where the truth lies : a slippery slope ; Wine, women, and water ; Losing our senses -- The design solution : convenient truths. Why our time is the perfect time ; How to lie, how to tell the truth ; How we do good is how we do good ; Professional climate change -- The do good pledge. "What can one professional do?". 
<br/><br/><label>ISBN: </label>032157320X 9780321573209 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Green marketing.<br/>Sustainable design.<br/>Design--Social aspects.
<br/><br/><label>Dewey Class. No.: </label>741.6 BER