TY - BOOK AU - Berman,David B. TI - Do good: how designers can change the world SN - 032157320X U1 - 741.6 BER PY - 2009/// CY - Berkeley, Calif. PB - AIGA, New Riders KW - Green marketing KW - Sustainable design KW - Design KW - Social aspects N1 - Includes bibliographical references (p. 165-170) and index; The creative brief : disarming the weapons of mass deception. Start now ; Beyond green : a convenient lie ; Pop landscape ; The weapons : visual lies, manufactured needs ; Where the truth lies : a slippery slope ; Wine, women, and water ; Losing our senses -- The design solution : convenient truths. Why our time is the perfect time ; How to lie, how to tell the truth ; How we do good is how we do good ; Professional climate change -- The do good pledge. "What can one professional do?" ER -