Levens, Michael <br/><br/>
Marketing :  defined, explained, applied / 
Michael Levens. 
 - Boston :  Pearson,  2010. 
 - xiii, 290 p. :  ill. (chiefly col.) ;  28 cm. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>0137013299 9780137013296 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing.
<br/><br/><label>Dewey Class. No.: </label>658.8 LEV