TY - BOOK AU - Traynor,Clara TI - How Brands Manipulate Consumers to Buy What they don t need: The influencing Factors that Contribute to the Products we Choose U1 - Thesis Fashion 10/11 PY - 2010/// CY - Limerick : PB - Limerick Institute of Technology/Limerick School of Art and Design KW - Branding KW - Celebrity Culture KW - Advertising KW - Fashion Industry KW - Teen Culture KW - Theses KW - LSAD KW - Clare Street KW - Fashion theses N1 - Thesis submitted for B.A. Hons in Fashion 2010; Includes bibliographical References ER -