TY  - BOOK
AU  - Okumus,Fevzi
AU  - Altinay,Levent
AU  - Chathoth,Prakash
TI  - Strategic management for hospitality and tourism
SN  - 075066522X (pbk.)
U1  - 338.4791 OKU   
PY  - 2010///
CY  - Amsterdam, Boston, London
PB  - Butterworth-Heinemann
KW  - Tourism
KW  - Management
KW  - Hospitality industry
KW  - Strategic planning
N1  - Includes bibliographical references and index
N2  - Strategic Management for Hospitality and Tourism is a vital text for all those studying cutting edge theories and views on strategic management. Unlike other textbooks in this area, it goes further than merely contextualising strategic management for hospitality and tourism, and avoids using a prescriptive or descriptive approach. It looks instead at the latest in strategic thinking and theories and provides critical and analytical discussion as to how and if these models and theories can be applied to the industry, within specific contexts such as culture, profit and non-profit organisations.--BOOK JACKET
ER  -