TY - BOOK AU - Thompson,Arthur A. AU - Gamble,John AU - Strickland III,A.J. TI - Strategy: : winning in the marketplace : core concepts, analytical tools, cases SN - 0072847700 (Rel) U1 - 658.4012 THO PY - 2004/// CY - Boston (Mass.) PB - McGraw-Hill / Irwin KW - Industrial management KW - Conglomerate corporations KW - Management KW - Strategic planning KW - Case studies N1 - Notes bibliogr. en fin de chapitres. Index ER -