TY - BOOK AU - Findlay,Michael TI - The value of art: money, power, beauty SN - 9783791346380 (hardback) U1 - 706.8 FIN PY - 2012/// CY - Munich PB - Prestel KW - Art KW - Economic aspects KW - Collectors and collecting KW - Psychology KW - Business Aspects N1 - Includes bibliographical references and index; The three graces -- Thalia : the commercial value of art. What determines the commercial value of art? ; What makes a specific work of art valuable? ; Art and finance ; Is there a measurable art market? ; Art indexes ; Buying art is an art, not a business ; Art appraisals : purpose and method -- Euphrosyne : the social value of art. First encounters ; Family, legacies, and the personal museum ; Immortality in an auction catalogue ; Artists, dead or alive? ; Showing off at home ; You don\'t have to be rich ; Free art for all ; Art, class, society ; Art performed -- Aglaea : the essential value of art. Theories about the meaning of art ; Love at first (and second) sight ; Perception trumps information ; Decoration -- Marley\'s ghost : past, present, and future. Fings ain\'t wot they used t\'be ; Art and the influence of language ; Museums and Mammon ; Auctions as news and entertainment ; The commoditization of contemporary art ; The art our culture deserves ; Is ours a Golden Age? ; The reckoning ; An art market in recovery ; AD 2020 ; What values of art are permanent? ; Relax and enjoy N2 - What is art worth? How can a work by Pablo Picasso be sold for more than $100,000,000? This fascinating book explains the market for art--and art\'s value for all of us. In straightforward prose that doesn\'t mystify art or deny its special allure, prominent art dealer and market expert Michael Findlay offers a close up and personal view of almost a half century in the business of art. He engagingly explains art\'s three kinds of value: commercial; social; and what he terms its essential value--the range of responses to art that we as individuals have depending on our culture, education, and life experience. Few avid collectors are immune to the thrill of rising market value, but Findlay argues that buying for investment alone is seldom smart. A genuine love of art and the ways it may enrich one\'s social life also play important roles. Down-to-earth and with a touch of dry wit, he explains exactly how artworks are valued and reveals the workings of the art market. Enhancing his narrative are wise advice, insider anecdotes, and tales of scoundrels and scams, celebrity collectors, and remarkable discoveries. Generously illustrated, Findlay\'s distillation of a lifetime\'s experience makes this insider\'s guide indispensable for all who love art, not only collectors but true amateurs as well--; In The Value of Art Michael Findlay offers an up-close and personal view of almost a half century in the business of art. He explains art\'s three kinds of value: commercial, social, and what he terms its essential value - the range of responses to art that we as individuals have depending on our culture, education, and life experience. Few avid collectors are immune to the thrill of rising market value, but Findlay argues that buying for investment alone is seldom smart. A genuine love of art and the ways it may enrich one\'s social life also play important roles. He explains exactly how artworks are valued and reveals the workings of the art market. Enhancing his narrative are wise advice, insider anecdotes, and tales of scoundrels and scams, celebrity collectors, and remarkable discoveries. Includes 54 illustrations-- ER -