TY  - BOOK
AU  - Whitaker,Wayne R.
AU  - Ramsey,Janet E.
AU  - Smith,Ronald D.
TI  - Mediawriting: print, broadcast, and public relations 
SN  - 9780415888035 (pbk. : alk. paper)
U1  - 808.0663 WHI  
PY  - 2012///
CY  - New York
PB  - Routledge
KW  - Mass media
KW  - Authorship
KW  - Broadcast journalism
KW  - Public relations
KW  - Journalism
N1  - Includes bibliographical references and index
ER  -