McMahon, Paul.

A framework for SMEs on how search optimisation can deliver organic traffic to their website. [thesis] / Paul McMahon. - Limerick : Limerick Institute of Technology, 2013. - 164 p. : ill. ; 30 cm.

Thesis submitted for M.Bus. Studies / Marketing and Management Strategy (2013).

Includes bibliographical references and appendices.


Theses--LIT--Moylish.
Marketing and Management Strategy--Theses.
Business theses.
Search engine optimisation (SEO).
Small and medium sized enterprises (SMEs).

Thesis MBS 13/02