TY  - BOOK
AU  - Fiore, Quentin
AU  - McLuhan,Marshall
AU  - McLuhan, Marshall
TI  - The medium is the massage: an inventory of effects 
SN  - 9780141035826 (pbk.)
U1  - 302.23 MCL   
PY  - 2008///
CY  - London
PB  - Penguin
KW  - Mass media
KW  - Social aspects
KW  - Philosophy
KW  - Technology and civilization
KW  - Media
KW  - Communication
N1  - Originally published: New York: Random House, 1967
ER  -