The happy film pitchbook.
Happy film : a pitchbook
- Philadelphia, Pa. : Institute of Contemporary Art, University of Pennsylvania, 2012.
- 239 pages : illustrations (chiefly color) ; 10 x 7 cm
This book was published on the occasion of the exhibition Stefan Sagmeister: The Happy show organized by Claudia Gould for the Institute of Contemporary Art, University of Pennsylvania, 4.4.12-8.12.12--Title page verso.
Acknowledgments / Robert L. Chaney -- Elevator pitch -- Short synopsis -- The story / Stefan Sagmeister -- The people -- The financials -- The exhibition -- The interview / Claudia Gold, Stefan Sagmeister.