Doole, Isobel,  1954- <br/><br/>
International marketing strategy :  analysis, development and implementation  / 
Isobel Doole, Robin Lowe & Alexandra Kenyon. 
 - 7th ed. 
 - Andover, Hampshire, U.K. :  Cengage Learning,  ©2016. 
 - xxvi, 465 p. :  col. ill., col. maps ;  26 cm. 
<br/><br/> Previous editions authored by: Chris Phillips, Isobel Doole, and Robin Lowe; Isobel Doole and Robin Lowe. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>1473723701 9781473723702 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Export marketing--Management.<br/>Export marketing--Management--Case studies.
<br/><br/><label>Dewey Class. No.: </label>658.848 DOO