TY  - BOOK
AU  - Shire,Kevin
TI  - Marketing Consultancy Plan   Limerick Racecourse
U1  - Thesis BUS. M & M. 16/11 
PY  - 2016///
CY  - Limerick
PB  - Limerick Institute of Technology
KW  - Theses
KW  - LIT
KW  - Moylish
KW  - Marketing & Management
KW  - Business plan
KW  - Marketing plan
KW  - Limerick racecourse
KW  - Food festival
N1  - Thesis submitted for B.B.S. (Hons) in Marketing & Management (2016); Includes bibliographical references and appendices
ER  -