Making a health change: an exploratory study on consumer motivations within the Irish health and wellness food sector [thesis] /
Saphron Werfelli.
- Limerick : Limerick Institute of Technology, 2016.
- vii, 64 p, xxxviii. ; 30cm.
Thesis submitted for B.B.S. (Hons) in Marketing & Management (2016).
Includes bibliographical references and appendices.
Theses--LIT--Moylish. Marketing & Management--Theses. Marketing & Management. Health and wellness sector--Ireland. Consumer behaviour.