Fennell, Michelle <br/><br/>
Brand building for micro, small and medium sized enterprises in the artisan and speciality food sector.  [thesis] / 
Michelle Fennell. 
 - Limerick :  Limerick Institute of Technology,  2013. 
 - 129 p. :  ill.  ;  30 cm. 
<br/><br/>Thesis submitted for M.Bus. Studies / Marketing and Management Strategy (2013). 
<br/><br/>Includes bibliographical references and appendix. 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Theses--LIT--Moylish.<br/>Marketing and Management Strategy--Theses.<br/>Business theses. <br/>Branding--Brand building.<br/>Small and medium sized enterprises (SMEs).
<br/><br/><label>Dewey Class. No.: </label>Thesis MBS 13/01