TY - BOOK AU - Stabile,Carol A. AU - Harrison,Mark TI - Prime time animation: television animation and American culture SN - 0415283264 (pbk.) U1 - 791.4572 STA PY - 2003/// CY - London, New York PB - Routledge KW - South Park (Television program) KW - Simpsons (Television program) KW - Flintstones (Television program) KW - Animated television programs KW - United States KW - History and criticism N1 - Includes bibliographical references and index; Introduction : prime time animation-an overview / Carol A. Stabile and Mark Harrison -- Smarter that the average art form : animation in the television era / Paul Wells -- The great saturday morning exile : scheduling cartoons on television\'s periphery in the 1960s / Jason Mittell -- Re-drawing the bottom line / Allen Larson -- The Flintstones to Futurama : networks and prime time animation / Wendy Hilton-Morrow and David T. McMahan -- Synergy nirvana : brand equity, television animation, and Cartoon Network / Kevin S. Sandler -- The digital turn : animation in the age of information technologies / Alice Crawford -- Back to the drawing board : the family in animated television comedy / Michael V. Tueth -- From Fred and Wilma to Ren and Stimpy : what makes a cartoon prime time? / Rebecca Farley -- We hardly watch that rude, crude show : class and taste in The Simpsons / Diane F. Alters -- Misery chick : irony, alienation and animation in MTV\'s Daria / Kathy M. Newman -- What are those little girls made of? : The Powerpuff girls and consumer culture / Joy Van Fuqua -- Oh my god, they digitized Kenny! : travels in the South Park cybercommunity V4.0 / Brian L. Ott N2 - The essays in this volume critically survey the landscape of television animation, from Bedrock to Springfield and beyond. The contributors explore a series of key issues and questions, including: How do we explain the animation explosion of the 1960s? Why did it take nearly twenty years following the cancellation of The Flintstones for animation to find its feet again as prime time fare? In addressing these questions, as well as many others, the essays in the first section examine the relation between earlier, made-for-cinema animated production (such as the Warner Looney Toons shorts) and television-based animation; the role of animation in the economies of broadcast and cable television; and the links between animation production and brand image. Contributors also examine specific programs like The Powerpuff Girls, Daria, The Simpsons, The Ren and Stimpy Show and South Park from the perspective of fans, exploring fan cybercommunities, investigating how ideas of c̀lass\' and t̀aste\' apply to recent TV animation, and addressing themes such as irony, alienation, and representations of the family.--BOOK JACKET ER -