TY - BOOK AU - Broderick,Meave TI - The 'Irish Average Consumer' generation of a profile with a comprehensive insight into Irish consumer food preferences that drive choice and expectation U1 - Thesis M.Sc. Science 15/02 PY - 2015/// CY - Limerick PB - Limerick Institute of Technology KW - Theses KW - LIT KW - Moylish KW - Consumers KW - Ireland. KW - Purchasing behaviour analysis. KW - Food preferences. KW - Applied Science theses N1 - Thesis submitted for M.Sc. Science (2015); Includes bibliographical references and index ER -