TY  - BOOK
AU  - Ward,Emma
TI  - A replication and analysis of Erving Goffman's study of gender representation [Extended Essay]
U1  - Thesis Fashion 15/16 
PY  - 2016///
CY  - Limerick : 
PB  - Limerick Institute of Technology/Limerick School of Art and Design
KW  - Goffman, Erving.
KW  - Gender
KW  - Fashion
KW  - Fashion theses
KW  - Extended essays
KW  - Theses
KW  - LSAD
KW  - Clare Street
N1  - Thesis submitted for B.A. (Hons) in Fashion Design 2016; Includes bibliographical references and appendices; This paper is an investigation of Judith Butlers theory that gender is not something you are born with but is instead  culturally constructed  (Butler, 1990).To support Butler s theory a small scale replication of American sociologist Erving Goffman s study from his book Gender Advertisements(1979) was conducted. This paper analyses Dior advertisements published in British Vogue in particular. This was in order to determine how gender representation has changed over time and to investigate whether or not Goffman s concepts are still relevant. [Abstract]
ER  -