Nyhan, Sarah.

Sagmeister & Walsh: Their approach to branding and its role in the successof the studio. [Extended Essay]. Sarah Nyhan. - Limerick : Limerick School of Art and Design/ LIT./ ; 2017 - 40p. : ill (some col) . ; 30cm.

Thesis submitted for B.A. in Visual Communications 2017

Includes bibliographical references

This extended essay discusses in depth, the design studio Sagmeister & Walsh. The paper examines the studio in relation to their branding approach as well and investigating a number of other popular branding models. By critically analysing the brand through their work, the essay looks at how their approach aided in the renowned success of the studio brand. [Abstract]


Brand Design and Brand Strategy.
Theses--LSAD--Clare Street
Visual Communications--Extended Essays.
Theses--LSAD--Clare Street.

Thesis Graphics 08/17