The process of place branding with a focus on Ireland [thesis] / Carmel Ryan - Limerick Limerick Institute of Technology 2017. - v, 89 pages ; 30 cm.

Thesis submitted for Masters in Business in Marketing & Management Strategy (2017).

Includes bibliographical references and appendices.


Marketing--Management
Dissertations, Academic--LIT--Moylish


Limerick Institute of Technology


Academic theses

Thesis MBS 3/2017