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Marketing research / Alvin C. Burns and Ann Veeck. by
Edition: Ninth edition, Global edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: Harlow : Pearson, [2020]
Availability: Not available: Moylish Library: Checked out (1).
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Marketing research : applied insight / Daniel Nunan, David F. Birks, Naresh K. Malhotra. by
Edition: Sixth edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: Harlow : Pearson Education, 2020
Availability: Items available for loan: Moylish Library (1)Location, call number: Main Collection 658.83 NUN. Thurles Library (1)Location, call number: Main Collection 658.83 NUN.
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Marketing research : an applied orientation / Naresh K. Malhotra. by
Edition: Seventh edition, Global edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: Harlow, England : Pearson, [2020]Copyright date: ©2020
Availability: Not available: Moylish Library: Checked out (1).
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Marketing Research : an Applied Orientation / Naresh K. Malhotra by
Edition: 7th ed.
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publication details: Harlow, United Kingdom : Pearson Education, Limited, 2019
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Digital marketing analytics : making sense of consumer data in a digital world / by Chuck Hemann, Ken Burbary. by
Edition: Second edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: Indianapolis : Que, 2018
Availability: Items available for loan: Moylish Library (1)Location, call number: Main Collection 658.87 HEM.
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The Co-Creation of Brand Identity using Social Influences. [thesis] / Sarah Keary. by
Material type: Text Text; Format: print
Publication details: Limerick : Limerick Institute of Technology, 2017
Dissertation note: Thesis submitted for B.B.S. (Hons) in Marketing & Management (2017).
Availability: Items available for reference: Moylish Library: Library Use Only (1)Location, call number: Theses Collection Thesis BUS. M & M. 17/03.
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Marketing Consultancy Plan for Thomond Village. [thesis] / Serena Glennon by
Material type: Text Text; Format: print
Publication details: Limerick : Limerick Institute of Technology, 2017
Dissertation note: Thesis submitted for B.B.S. (Hons) in Marketing & Management (2017).
Availability: Items available for reference: Moylish Library: Library Use Only (1)Location, call number: Theses Collection Thesis BUS. M & M. 17/04.
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Business plan for Prime Carvery. [thesis] / Edmond Davern. by
Material type: Text Text; Format: print
Publication details: Limerick : Limerick Institute of Technology, 2017
Dissertation note: Thesis submitted for B.B.S. (Hons) in Marketing & Management (2017).
Availability: Items available for reference: Moylish Library: Library Use Only (1)Location, call number: Theses Collection Thesis BUS. M & M. 17/05.
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Business plan: Eamon's garden machinery. [thesis] / Eamon O Carroll by
Material type: Text Text; Format: print
Publication details: Limerick : Limerick Institute of Technology, 2017
Dissertation note: Thesis submitted for B.B.S. (Hons) in Marketing & Management (2017).
Availability: Items available for reference: Moylish Library: Library Use Only (1)Location, call number: Theses Collection Thesis BUS. M & M. 17/06.
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Marketing research / Alvin C. Burns, Ronald F. Bush. by
Edition: Seventh international edition / international edition contributions by Nilanjana Sinha.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: Boston, Massachusetts : Pearson, [2014?]Copyright date: ℗2014
Availability: Items available for loan: Moylish Library (1)Location, call number: Main Collection 658.83 BUR .
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Essentials of marketing research : a hands-on orientation / Naresh K. Malhotra (Georgia Institute of Technology). by Series: Always learning
Edition: Global edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: Harlow, Essex, England : Pearson Education Limited, [2015]Copyright date: ©2015
Availability: Items available for loan: Thurles Library (1)Location, call number: Main Collection 658.83 MAL.
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Segmentation, revenue management and pricing analytics / Tudor Bodea and Mark Ferguson. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York, NY : Routledge, 2014
Availability: Items available for loan: Moylish Library (1)Location, call number: Main Collection 658.1554 BOD.
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The use of the principles of Service Marketing in the GP sector in Ireland to increase patient lists. [thesis] / Ger Kennedy. by
Material type: Text Text; Format: print
Publication details: Limerick : Limerick Institute of Technology, 2014
Dissertation note: Thesis submitted for M.Bus. Studies / Marketing and Management Strategy (2014).
Availability: Items available for reference: Moylish Library: Library Use Only (1)Location, call number: Theses Collection Thesis MBS 14/02.
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Marketing Research : Donald R. Lehmann, Sunil Gupta, Joel H. Steckel. by
Material type: Text Text; Format: print
Publication details: Massachusetts Addison-Wesley, 1998
Availability: Items available for loan: Moylish Library (1)Location, call number: Main Collection 658.83 LEH. Thurles Library (3)Location, call number: Main Collection 658.83 LEH, ...
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Marketing research : an applied approach. by
Edition: 4th ed. / Naresh K. Malhotra, David F. Birks, Peter Wills.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Harlow : Pearson Education, 2012
Availability: Items available for loan: Thurles Library (1)Location, call number: Main Collection 658.83 MAL.
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Marketing management / Philip Kotler ... [et al.]. by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Harlow : Pearson, 2012
Availability: Items available for loan: Moylish Library (2)Location, call number: Main Collection 658.8 KOT , ...
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Marketing research essentials / Carl McDaniel, Jr., Roger Gates. by
Edition: 8th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Hoboken, N.J. : Chichester : Wiley ; John Wiley [distributor], 2012
Availability: Items available for loan: Moylish Library (1)Location, call number: Main Collection 658.83 MCD .
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Qualitative research methods in public relations and marketing communications Christine Daymon and Immy Holloway. by
Edition: 2nd ed.
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publication details: New York, NY : Routledge, 2011
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Marketing research : an applied orientation / Naresh K. Malhotra. by
Edition: 5th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Upper Saddle River, N.J. ; London : Pearson Education, c2007
Availability: Items available for loan: Moylish Library (4)Location, call number: Main Collection 658.83 MAL , ...
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Marketing research kit for dummies [electronic book] / by Michael R. Hyman and Jeremy J. Sierra. by Series: --For dummies
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publication details: Hoboken, N.J. : Chichester : Wiley ; John Wiley [distributor], c2010
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