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RETAILING

By: Contributor(s): Material type: TextTextPublication details: USA Hackett Pub Co, Inc 1999Edition: 3RDISBN:
  • 0030247586
Subject(s):
Holdings
Item type Current library Call number Status Date due Barcode
Standard Loan Clonmel Library Main Collection 658.8 DUN (Browse shelf(Opens below)) Available R06658KRCC
Standard Loan Thurles Library Main Collection 658.8 DUN (Browse shelf(Opens below)) Available 30026000006428

Table of contents provided by Syndetics

  • Part One Introduction to Retailing
  • 1 Perspectives on Retailing
  • 2 Retail Strategic Planning and Operations Management
  • Part Two The Retailing Environment
  • 3 Retail Customers
  • 4 Evaluating the Competition in Retailing
  • 5 Managing the Supply Chain
  • 6 Legal and Ethical Behavior
  • Part Three Market Selection and Location Analysis
  • 7 Market Selection and Retail Location Analysis
  • Part Four Managing Retail Operations
  • 8 Managing a Retailer's Finances
  • 9 Merchandise Buying and Handling
  • 10 Merchandise Pricing
  • 11 Advertising and Promotion
  • 12 Customer Service and Retail Selling
  • 13 Store Layout and Design
  • Part Five Retail Administration
  • 14 Managing People
  • Appendix
  • Glossary
  • Index

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