Branding : from brief to finished solution / written and designed by Mono.
Material type: TextPublication details: Mies, Switzerland : RotoVision, c2004.Description: 158 p. : col. ill. ; 29 cmISBN:- 2880468051 :
- 658.827 MON
Item type | Current library | Call number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|
Standard Loan | LSAD Library Main Collection | 658.827 MON (Browse shelf(Opens below)) | Available | 39002000158577 |
Enhanced descriptions from Syndetics:
"This fascinating book examines the worldÆs most innovative branding projects both with big budgets and small" Icograda, eNews
Branding: From Brief to Finished Solution explores the creative and technical process behind a range of international branding projects. Covering brand identity, development, extension and on-screen treatment, these highly original and innovative solutions have been drawn from around the globe to give a picture of contemporary branding practices.
This is the definitive resource for anyone involved in the branding process.