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Blogging / Jill Walker Rettberg.

By: Material type: TextTextSeries: Digital media and society seriesPublication details: Cambridge, UK ; Malden, MA : Polity Press, 2008.Description: viii, 176 p. : ill. ; 22 cmISBN:
  • 0745641342 (pbk.)
  • 9780745641348 (pbk.)
Subject(s): DDC classification:
  • 303.4833 RET
Contents:
What is a blog? -- From bards to blogs -- Blogs, communities and networks -- Citizen journalists? -- Blogs as narratives -- Blogging brands -- The future of blogging.
Holdings
Item type Current library Call number Copy number Status Date due Barcode
Standard Loan Moylish Library Main Collection 303.4833 RET (Browse shelf(Opens below)) 1 Available 39002100338459

Enhanced descriptions from Syndetics:

Blogging has profoundly influenced not only the nature of the internet today, but also the nature of modern communication, despite being a genre invented less than a decade ago. This book-length study of a now everyday phenomenon provides a close look at blogging while placing it in a historical, theoretical and contemporary context.

Scholars, students and bloggers will find a lively survey of blogging that contextualises blogs in terms of critical theory and the history of digital media. Authored by a scholar-blogger, the book is packed with examples that show how blogging and related genres are changing media and communication. It gives definitions and explains how blogs work, shows how blogs relate to the historical development of publishing and communication and looks at the ways blogs structure social networks and at how social networking sites like MySpace and Facebook incorporate blogging in their design. Specific kinds of blogs discussed include political blogs, citizen journalism, confessional blogs and commercial blogs.

Includes bibliographical references (p. 161-172) and index.

What is a blog? -- From bards to blogs -- Blogs, communities and networks -- Citizen journalists? -- Blogs as narratives -- Blogging brands -- The future of blogging.

Table of contents provided by Syndetics

  • Acknowledgements
  • Introduction
  • Chapter 1 What is a Blog?
  • How to Blog
  • Three Blogs
  • Personal Blogs: Dooce.com
  • Filter blogs: Kottke.org
  • Topic-driven Blogs: Daily Kos
  • Defining Blogs
  • A Brief History of Weblogs
  • Chapter 2 From Bards to Blogs
  • Orality and Literacy
  • The Introduction of Print
  • Print, Blogging and Reading
  • Printed Precedents of Blogs
  • The Late Age of Print
  • A Modern Public Sphere?
  • Hypertext and Computer Lib
  • Technological Determinism or Cultural Shaping of Technology?
  • Chapter 3 Blogs, Communities and Networks
  • Social Network Theory
  • Distributed Conversations
  • Technology for Distributed Communities
  • Other Social Networks
  • Publicly Articulated Relationships
  • Colliding Networks
  • Emerging Social Networks
  • Chapter 4 Citizen Journalists?
  • Bloggers' Perception of Themselves
  • When it Matters Whether a Blogger is a Journalist
  • Objectivity, Authority and Credibility
  • First-hand Reports: Blogging from a War Zone
  • First-hand Reports: Chance witnesses
  • Bloggers as Independent Journalists and Opinionists
  • Gatewatching
  • Symbiosis
  • Chapter 5 Blogs as Narratives
  • Fragmented Narratives
  • Goal-Oriented Narrative
  • Ongoing Narration
  • Blogs as Self-Exploration
  • Fictions or Hoaxes? Kaycee Nicole and lonelygirl
  • Chapter 6 Blogging Brands
  • The Human Voice
  • Advertisements on Blogs
  • Micropatronage
  • Sponsored Posts and Pay-to-Post
  • Corporate Blogs
  • Engaging Bloggers
  • Corporate Blogging Gone Wrong
  • Chapter 7 The Future of Blogging
  • Implicit Participation
  • Perils of Personalised Media
  • References
  • Blogs mentioned

Author notes provided by Syndetics

Jill Walker Rettberg is Associate Professor at the University of Bergen.

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