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Mastering enterprise / editors, Sue Birley, Daniel F. Muzyka.

By: Contributor(s): Material type: TextTextSeries: FT mastering seriesPublication details: London : FT/Pitman, 1997.Description: xv, 382 p. : ill., ports. ; 24 cmISBN:
  • 0273630318 (pbk)
  • 9780273630319 (pbk)
Subject(s): DDC classification:
  • 658.421 BIR
Holdings
Item type Current library Call number Status Date due Barcode
Standard Loan Moylish Library Main Collection 658.421 BIR (Browse shelf(Opens below)) Available 39002100347468

Enhanced descriptions from Syndetics:

Mastering Enterprise is dedicated to the subjects of enterpreneurship and entrepreneurs, no matter where they undertake their activities, and will act as a foundation stone for practitioners, academics and students alike. It takes a unique global perspective in its use of international applied theorists and case studies.

Includes indexes.

At head of title: Financial Times.

Table of contents provided by Syndetics

  • Entrepreneur - A visionary who can spot opportunities, and make their ideas a successful reality
  • Being an entrepreneur is not restricted to people who start their own businesses
  • Entrepreneurial spirit exists in all industries, at all levels of the career ladder
  • Mastering Enterprise encourages you to strike out as an entrepreneur and realize the potential of the business opportunities you see
  • It shows you the different routes to entrepreneurship and covers all the issues from originalconcept to capturing the value of your enterprise
  • Developed from the successful series run in the Fnancial Times, the book has additional new case studies and material
  • Mastering Enterprise is a collection of the best current thinking, written by leading academics from the world's top business schools and successful international consultants
  • Written for potential entrepreneurs, existing entrepreneurs, investors, advisors, business partners and policy-makers, Mastering Enterprise explores ways of: identifying and developing an opportunity in the form of a vision validating and conceptualizing a business concept and strategy that help attain that vision marshalling the required resources to implement the concept implementing the business concept or venture capturing the full opportunity through the growth of the enterprise extending the growth of the enterprise through sustained entrepreneurial activity capturing value through a business exit
  • Like the rest of this best-selling series, this book is based on the Financial Times newspaper series and brings together the latest thinking from world renowned experts on every subject area pertinent to business people today

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