Mastering management 2.0 : your single-source guide to becoming a master of management / executive editor, James Pickford.

By:

Pickford, James

Material type: Text

TextSeries: FT mastering seriesPublication details: London ; New York : Financial Times/Prentice Hall, 2001.Description: ix, 484 p. : ill. (some col.) ; 25 cmISBN:

0273654918
9780273654919

Other title:

Financial Times mastering management 2.0 [Cover title]

Subject(s):

DDC classification:

658 PIC

Contents:

Introduction / James Pickford -- The state of management today -- Thriving on the chaos of the future / Daniel Muzyka -- The new battlegrounds for capitalism / Ben Hunt -- Managers face up to the new era / Leonard Greenhalgh -- Enterprise and innovation -- Be prepared for when opportunity knocks / Daniel Muzyka -- Getting to "yes" with the business plan / Joe Tabet, Albert Angehrn -- In search of capital for the young business / Benoit Leleux -- An insider guide to going public / Michael Horvath -- Don't hesitate to innovate / George Day, Paul Schoemaker -- Corporate ventures: maximizing gains / Ian MacMillan, Rita McGrath -- Strategy -- Competitive strategy to lure the investor / Richard Whittington -- The structures behind global companies / Julian Birkinshaw -- Strategy must lie at the heart of alliances / Benjamin Gomes-Casseres -- Bringing some discipline to MandA mania / Phanish Puranam, Harbir Singh, Maurizio Zollo -- The future looks fair for electronic exchanges / Eric Clemons -- Behavior is key to web retailing strategy / Eric Clemons, Michael Row -- The challenge of the web-enabled business / Peter Brews -- IT strategy in the new economy / Michael Earl -- Success flows from business development / Donald Sull -- Demergers: breaking up is hard to do / Nancy Hubbard -- Global business -- The illusion of the global company / Alan Rugman -- Cultural answers to global dilemmas / Fons Trompenaars, Charles Hampden-Turner -- Culture is of the essence in Asia / Leo Dana.

Holdings
Item type	Current library	Call number	Copy number	Status	Date due	Barcode
Standard Loan	Moylish Library Main Collection	658 PIC (Browse shelf(Opens below))	1	Available		39002100502310

Enhanced descriptions from Syndetics:

Mastering Management 2.0 is a collection of the best writing from leading business thinkers at the world's top businesses and business schools in one stimulating and manageable collection.

Includes bibliographical references and indexes.

Table of contents provided by Syndetics

Introduction (p. ix)
1 The state of management today (p. 1)
Introduction to Part 1 (p. 4)
Thriving on the chaos of the future (p. 5)
The new battlegrounds for capitalism (p. 11)
Managers face up to the new era (p. 17)
2 Enterprise and innovation (p. 23)
Introduction to Part 2 (p. 26)
Be prepared for when opportunity knocks (p. 27)
Getting to "yes" with the business plan (p. 33)
In search of capital for the young business (p. 39)
An insider guide to going public (p. 45)
Don't hesitate to innovate (p. 51)
Corporate ventures: maximizing gains (p. 57)
3 Strategy (p. 63)
Introduction to Part 3 (p. 67)
Competitive strategy to lure the investor (p. 69)
The structures behind global companies (p. 75)
Strategy must lie at the heart of alliances (p. 81)
Bringing some discipline to MandA mania (p. 85)
The future looks fair for electronic exchanges (p. 91)
Behavior is key to web retailing strategy (p. 97)
The challenge of the web-enabled business (p. 103)
IT strategy in the new economy (p. 109)
Success flows from business development (p. 115)
Demergers: breaking up is hard to do (p. 121)
4 Global business (p. 125)
Introduction to Part 4 (p. 128)
The illusion of the global company (p. 129)
Cultural answers to global dilemmas (p. 135)
Culture is of the essence in Asia (p. 139)
Chinese entrepreneurs move into the new economy (p. 145)
Developing strategy for a not-so-global village (p. 151)
5 Business and society (p. 157)
Introduction to Part 5 (p. 161)
Adding corporate ethics to the bottom line (p. 163)
Legal problems showing a way to do business (p. 169)
Developing the rules for corporate governance (p. 173)
The family business and its governance (p. 179)
The value to be found in corporate reputation (p. 185)
Risk role grows to enterprise scale (p. 191)
Environmental disaster: not all bad news (p. 195)
IT comes to the aid of environmental managers (p. 199)
Venture philanthropy: effective or meddling? (p. 205)
6 The organization and human resources (p. 211)
Introduction to Part 6 (p. 215)
Business moves beyond bureaucracy (p. 217)
Change: success is all in the detail (p. 221)
Making sharing good for all (p. 227)
Turning knowledge into business advantage (p. 231)
Recruitment makes the most of the digital era (p. 237)
The anchors that dictate our careers (p. 241)
Careers, work, and life: ways of finding a better balance (p. 245)
Managing to take the stress out of pressure (p. 251)
New face in the top team: how to ensure a good fit (p. 257)
Mentoring and coaching at the top (p. 263)
Beyond Sloan: trust is at the core of corporate values (p. 267)
Building companies founded on people (p. 271)
7 Skills of management (p. 277)
Introduction to Part 7 (p. 280)
Interests, value, and the art of the best deal (p. 281)
Putting the team into top management (p. 287)
How to say the right thing in the right way (p. 291)
How to groom the leaders of the future (p. 297)
The key to clear writing is in the introduction (p. 303)
8 Marketing (p. 311)
Introduction to Part 8 (p. 315)
The essence of building an effective brand (p. 317)
Turn your customers into advocates (p. 323)
Segmentation: making sure the customer fits (p. 327)
Integration as the way ahead for marketing (p. 333)
The brave new world of pricing (p. 339)
Marketers seeking sense in sensibility (p. 345)
Retailing wakes up late to global ambitions (p. 351)
The drivers that make sales teams tick (p. 355)
The new language of emerging markets (p. 361)
9 Finance and accounting (p. 367)
Introduction to Part 9 (p. 371)
How to read those annual reports (p. 373)
Value metrics: use with care (p. 379)
A bigger yardstrick for company performance (p. 385)
Costs count in the strategic agenda (p. 391)
The secrets hidden in market prices (p. 397)
Untangling the values of web companies (p. 403)
Economic value added: the missing link (p. 409)
Paying executives in shareholders' interests (p. 415)
Integrating finance systems at Microsoft (p. 421)
10 Production and operations (p. 425)
Introduction to Part 10 (p. 429)
All change in the second supply chain revolution (p. 431)
Look to the process for a better product (p. 435)
The way forward for operations strategy (p. 441)
Enterprise systems: not an easy fit (p. 447)
RandD structures to keep the focus on products (p. 453)
Measures of success for RandD teams (p. 459)
The essence of service lies in focus (p. 465)
Subject index (p. 471)
Organization index (p. 478)
Name index (p. 482)

Author notes provided by Syndetics

Top name authors from Wharton, Columbia, Harvard, Tuck, Kellog, Stanford and MIT including Donald Sull, Edgar Schein, Sunil Gupta, David F Larcker, George Day, Peter Capelli and Daniel Muzyka, Lynda Gratton, Manfred Kets de Vries and Jonas Ridderstrale.